Caesarstone to collaborate with Snarkitecture for its 2018 Designer Collaboration Program
October 2017: Leading quartz manufacturer Caesarstone announces its collaboration with New York-based collaborative practice Snarkitecture for their 2018 Designer Program. Since 2013, Caesarstone’s Designer Collaboration Program has pushed the boundaries of experiential design with work from nendo, Raw Edges, Philippe Malouin, Tom Dixon and Jaime Hayon.
The 2018 collaboration will focus on the icon of the modern home, the kitchen island. Over the past 40 years the kitchen has transformed from the private, utilitarian space to the most public space in the home. It has evolved into a place for entertainment, social interaction and performances where we demonstrate our ‘professional’ cooking skills, as well as showcase our high-tech appliances. As water is one of the most important ingredients in the kitchen, used for a wide variety of cooking techniques and culinary creations, Snarkitecture will investigate the ‘changing states’ of water in the context of the kitchen island, as well as look at natural topography where water exists in these states.
Over the past five years, each designer collaboration program has offered a unique, subjective take on the material. This year’s collaboration will present a realistic and practical interpretation of Caesarstone, one that looks at the functionality of the kitchen, while drawing from Snarkitecture’s signature blend of architecture and art. The first instalment of the collaboration will be previewed in January 2018 at the Interior Design Show (IDS), Toronto, followed by a main large-scale installation during Milan Design Week in April as part of Fuorisalone.
“The kitchen space is continuing its journey to the centre of the home and, what used to be the family’s meeting point, is turning out to be a ‘future living room’, a place where we entertain and host” says Raanan Zilberman, CEO of Caesarstone. “…We are very interested in the shifting role of the kitchen space and wanted to be leading this discussion with the help of Snarkitecture, which has been doing exceptional thought-based work at the crossroad of art and architecture.”
For Canadian media inquiries and for more information on the IDS installation, please contact: Lindsay Singer, firstname.lastname@example.org
Caesarstone manufactures high quality engineered quartz surfaces, which are used in both residential and commercial buildings as countertops, vanities, wall cladding, floors and other interior surfaces. The wide variety of colours, styles, designs and textures of Caesarstone® products, along with Caesarstone's inherent characteristics such as hardness, non-porous, scratch and stain resistance and durability, provide consumers with excellent surfaces for their internal spaces which are highly competitive to granite, manufactured solid surfaces and laminate, as well as to other engineered quartz surfaces. Caesarstone's four collections of products — Classico, Concetto, Supernatural and Ultranatural — are available in over 50 countries around the world. www.caesarstone.ca
Snarkitecture is a New York-based collaborative practice established to investigate the boundaries between art and architecture. The name is drawn from Lewis Carroll’s The Hunting of The Snark, a poem describing the “impossible voyage of an improbable crew to find an inconceivable creature.” In its search for the unknown, Snarkitecture creates architectural-scale projects, installations, and objects. Snarkitecture’s work focuses on the reinterpretation of everyday materials, structures and programs to new and imaginative effect. With a conceptual approach centered on the importance of experience, the studio creates unexpected and memorable moments that invite people to explore and engage with their surroundings. By transforming the familiar into the extraordinary, Snarkitecture makes architecture perform the unexpected. www.snarkitecture.com