FOR IMMEDIATE RELEASE – Toronto, Canada – September 12, 2016 – Caesarstone, the original quartz surface manufacturer, in collaboration with the renowned designer Tom Dixon, have produced a multi-sensory and interactive installation that challenges and explodes the senses of touch, taste and smell. The creation will be unveiled at the Interior Design Show Vancouver (IDS Vancouver), taking place September 22-25, 2016. Set as the feature installation of the hotly anticipated design fair, ‘The FIRE Kitchen by Tom Dixon’ will bring together design, architecture and culinary experiences with a smoky edge. The FIRE kitchen debuted during the 2016 design festival in Milan and is one of the experiences within ‘The RESTAURANT by Caesarstone & Tom Dixon’, four semi-professional kitchens inspired by the natural elements – Fire, Water, Air and Earth.
The FIRE kitchen remarkably manipulates the element of fire to a formation in space through the use of Caesarstone’s surfaces. This highly designed kitchen brings together the rustic elements of smoke and flames and draws on Caesarstone’s theatrical black and intense grey premium quartz to complement the mood and atmosphere of fire. The custom ege carpet and Gaggenau appliances, with furniture from Tom Dixon’s own collections, allows the FIRE kitchen to bring natural elements to the table with a luxurious flare. Tom Dixon hand selected Caesarstone slabs in Vanilla Noir 5100, Raven 4120 and Coastal Grey 6003 to bring his fiery design to life.
“Inspired by charred wood and smoke, the FIRE kitchen is a phenomenal conceptual space which perfectly marries the directional and stimulating work of Tom Dixon while affirming the functionality, beauty and all-encompassing qualities of Caesarstone’s surfaces,” said Elizabeth Margles, Vice President of Marketing for Caesarstone. “Tom Dixon’s mark is etched in these surfaces as they shine on a new level through this multi-sensory experience.”
“We wanted to collaborate with Caesarstone to inspire architects and designers through a radical interpretation of how food and surfaces can interact in different ways, delivering a food experience that challenges all the senses in an exercise of materiality, luminosity and texture,” said Tom Dixon.
The world’s first look at The RESTAURANT took place at IDS 2016 in January with the ICE kitchen, and the evolutionary designs have since presented Caesarstone’s quartz surfaces in never before seen ways to the world. The year-long collaboration will reveal four conceptual kitchens that provide for a culinary experience perfectly illustrating the durability and beauty of Caesarstone surfaces.
Caesarstone has been a key sponsor of IDS for four years, and has participated in the design fair for a total of six years. Always a central feature at IDS, Caesarstone is also the main sponsor of the Caesarstone Stage which is the source location for educational keynote lectures from local and international professionals in the design industry.
Caesarstone is a public company traded on the NASDAQ. The company’s surfaces and products are sold in over 50 countries worldwide. Established in 1987, Caesarstone pioneered the original quartz surface and continues to be a leading developer and manufacturer of premium surfaces. Caesarstone surfaces utilize advanced technologies and proprietary know-how and consist of up to 93% quartz. The surfaces are highly functional, design forward and have endless application possibilities including kitchen countertops, bathroom vanities, flooring, wall paneling, furniture and more. With three diverse collections – Classico™, Motivo™ and Concetto™ there is no limit to choice. The unique and rich variety of colours, patterns and textures gives each customer the ability to find their ‘ultimate surface’ and create their own unique interior environment. Caesarstone’s extensive designs are constantly evolving and developing to meet the latest world trends and the highest level of international quality standards.
The Vancouver Convention Centre (west building)
1055 Canada Place Vancouver, BC
Thurs, Sept 22st, 2016 – Opening night party
Fri, Sept 23nd, 2016 – Professional trade day
Sat, Sept 24rd, 2016 – General admission
Sun, Sept 25th, 2016 – General admission
For media enquiries or to arrange an interview with Tom Dixon, contact Faulhaber Communications: 416.504.0768
Lindsay Singer [email protected]